In another semi-shameless way to take his fans’ allowance money (see his OPI nail polish line) Justin Bieber has created a fragrance called Someday – as in, ‘If you buy and wear this perfume, someday maybe Justin will be with you… but probably not.’
I’m only kidding; if anyone is a self-admitted Belieber, it’s me. All the proceeds from Someday are actually being donated to charity (although the website does caveat it with “Donations to charity are after taxes, expenses and company requirements), so back off the Biebs, maybe.
And this move isn’t totally unexpected. Justin already dabbled in the fragrance world with his scented dog tags. Remember those? What, you’re not fourteen, so no? Fair enough.
Justin’s signature scent, not his own obviously, is said to be more than a fragrance: “It’s energy with a state-of-mind that inspires. It is a personal gift straight from his heart, giving fans a chance to get one step closer to Justin. It’s a fragrance he can’t get enough of and can’t stay away from, making those who wear it irresistible.”
Okay, first question. Does this mean Selena Gomez wears Someday because that would mean she can’t release a perfume of her own until they break up, right?
Second, I hate to be a hater… okay, I don’t really, but I can’t help but notice the striking similarity of the perfume bottle’s plastic rose cap to Marc Jacobs’ Lola. Seriously, I can’t believe no one caught that. The cap is actually made up of hearts, not rose petals, but from the side, it looks almost identical to the Lola cap. It also should have been purple (Justin’s signature color) instead of pinkto avoid comparisons to less-than-innocent imagery. Yeah, I said it.
The fragrances top notes include: mandarin, pear, wild berries, jasmine, floral and musk.