Though the advertisement is not set to be released until January 2011 with CoverGirl’s new NatureLuxe line, we were given a sneak peak at the fresh line’s new flawless campaign featuring having-the-best-year-ever-starlet, Taylor Swift.
NatureLuxe, CoverGirl’s up-coming upscale sister line, was created as a nod to the affluent, environmentally and naturally-focused customer. Honestly, we think the delicate and lady-like Swift is a perfect fit! She looks – and yes, we’re about to get super cliche – easy, breezy and beautiful. (Duh!)
“I’m really excited for people to discover the new NatureLuxe line from COVERGIRL! The Silk Foundation and Gloss Balm are really light and fresh, they feel amazing on my skin,” she says in a release.
The two new products being released under the NatureLuxe line are formulated without fillers and chemicals, but rather with ingredients like jojoba oil, cucumber water, rosehip extract, mango and shea butter.
We bid cheers to Taylor, and are excited for this new line! (Don’t worry, as always, well provide a full report.)